Samsung intends to catch up with Nokia in the entire mobile phone market in 2012

According to an article published in Forbes, after surpassing Apple's top spot in the smartphone market, Samsung plans to overtake Nokia in the overall mobile phone market share in 2012.

Foreign media previously reported that in 2012 Samsung plans to increase its mobile phone sales by 15% to 374 million units. Nokia’s luck continued to deteriorate as Nokia’s cooperation with Microsoft failed to motivate users’ interest in their mobile phones. Nokia’s share price, which Forbes made, is valued at US$7, which is about 40% higher than the market price.

Nokia continues to decline

The article pointed out that Nokia is expected to sell more than 400 million mobile phones this year, of which more than 300 million will be sold in emerging markets such as India and China. In comparison, Samsung’s sales volume is expected to be 374 million next year, and it is expected to sell 325 million units this year. The article estimates that Nokia’s leading position has fallen, and its market share in emerging markets has dropped from 45% in 2008 to 30% in 2010. By the end of 2011, Nokia’s share in emerging markets may further decline to 27%. If Nokia continues to decline at this rate in 2012, it will most likely give Samsung its first place.

Nokia and Microsoft are not working together

The bad news Nokia faces is not just losing market share. When Nokia launched the Lumia smartphone in the European market last month, it had hoped that the situation would soon be reversed. But its good prospects seem to be short-lived. Recent market survey results show that only 2% of Europeans are interested in buying Nokia's first WindowPhone, the Lumia800. If consumer interest continues to subside, the industry’s forecast for Nokia’s market share will decline significantly.

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