According to reports, last year was called "the most difficult employment season in history", and this year is called "the more difficult employment season in history." In the face of huge employment pressure, many young people are "dearly fearful." Today’s Voice of China specially planned the “Starting Line of Entrepreneurshipâ€. The news face we want to talk to is a pair of doctoral couples. When the younger couple is facing the “most difficult employment seasonâ€, they will ride the wind and break the tide. In the field of LED in the taller, he has made his own world.
I am Peng Xiaoyu, 33 years old this year; I am Xie Haizhong, 33 years old this year, we are in Beijing, starting half a year!
Every day, Xie Haizhong communicates with his overseas partners at any time via online voice or video. They are involved in the "smart LED light system", although few people can accurately say which words are abbreviated, but many people know: LED is synonymous with energy-saving lamps.
What is the intelligent LED light system? Simply put, it is the marriage of LED and the Internet. Appearing in our lives is the scene where the owner has not yet entered the house and the lights at home have been lit by a WiFi phone or tablet. What's more worth looking forward to is that smart lights can have tens of millions of light and dark colors, which let you sleep with the dim starlight every night, and wake up in the morning.
On May 28th of this year, the intelligent lighting entrepreneurial team formed by Peng Xiaotong, a Ph.D. student of Renmin University, and Xie Haizhong, a lover, won the only special prize that everyone dreamed of in the 6th “Entrepreneurship Star†contest of the school. funds.
That night, the team's five IT men and the only financial woman experienced the ecstasy after winning the prize, and they talked all night and thought about the future of entrepreneurship. The optimistic Peng Xiaoyu figured out how to help her husband Xie Haizhong to complete her entrepreneurial dream. Excited, she also recalled the bumpy entrepreneurial road they had walked together.
Peng Xiaoyu: In 2010, the conference also created a website and invested tens of thousands of yuan. At that time, it was a lot of numbers for us. The Ministry of Industry and Information Technology was registered. At that time, the development of the industry was not up, and it was not followed up.
It turned out that it was the first time the couple started their business. At that time, Xie Haizhong, who had been in the LED industry for several years, saw the future development of LED lights and decided to build a network platform for sales. At that time, the global financial tsunami just passed, the demand did not increase and the decline, many companies still need a lot of money to invest in the LED industry did not survive that winter, have closed down. The two people’s first trip to entrepreneurship is no longer the case.
In a few years, Peng Xiaoyu read the Ph.D., the couple had children, and the multiple changes in their lives made the business look fading away. Peng Pengxuan understands: Xie Haizhong, her lover, always burns her entrepreneurial dream.
Peng Xiaoyu: There is a thought in my heart that will always be there. It won't be re-emerged, it's always there, it's looking at opportunities. The LED market has begun to mature, the cost has come down, and the retail market is relatively easy to open. The trend of the trend is at this time!
With the last impulse, Xie Haizhong was particularly cautious in this venture. From national policy to industry adjustment, from development trend to frontier dynamics, with the sensitivity of many years of work, Xie Haizhong intuitively believes that 2014, which is regarded as the first year of LED lighting by the industry, will be a good time to start another business.
Xie Haizhong: Just in time for this year, LED began to introduce indoor lights. The state has introduced a policy to stop the sale of incandescent lamps of more than 60 watts from this year, which is also an opportunity.
The white light with high energy consumption and environmental protection will gradually withdraw from the historical stage. This shows that it has given up a huge market space, and the future lighting industry will be the world of LED. But does this mean that the entire LED market is a large blue ocean of entrepreneurship?
Nowadays, one of our lights can only sell for 20 or 30 yuan, while Philips' smart light sells for $199, which is about RMB 1240, which is equivalent to 60 times the price. What is even more worrying is that in the most mature LED technology in the Pearl River Delta region, there are 8,000 factories producing lamps without any difference and mutual imitation. When the entire lighting market has not yet embraced LED spring, a group of companies have fallen in this round of competition.
The cruelty of reality is emerging in products without higher technology content, and enterprises will face the choice of life and death.
Xie Haizhong: Technology risks, in fact, we now feel that the products launched are very advanced and very good, but there are always new products appearing, facing the renewal, we have to constantly update.
So, do Chinese people have the opportunity to be at the forefront of the smart lighting industry with the world's top companies? This time, Xie Haizhong's joint venture is a bold attempt. Regardless of the outcome, this venture will make a little-known Chinese small. The micro-enterprise stands on the same starting line as the international lighting giant Philips to meet the challenge!
I am Peng Xiaoyu, 33 years old this year; I am Xie Haizhong, 33 years old this year, we are in Beijing, starting half a year!
Every day, Xie Haizhong communicates with his overseas partners at any time via online voice or video. They are involved in the "smart LED light system", although few people can accurately say which words are abbreviated, but many people know: LED is synonymous with energy-saving lamps.
What is the intelligent LED light system? Simply put, it is the marriage of LED and the Internet. Appearing in our lives is the scene where the owner has not yet entered the house and the lights at home have been lit by a WiFi phone or tablet. What's more worth looking forward to is that smart lights can have tens of millions of light and dark colors, which let you sleep with the dim starlight every night, and wake up in the morning.
On May 28th of this year, the intelligent lighting entrepreneurial team formed by Peng Xiaotong, a Ph.D. student of Renmin University, and Xie Haizhong, a lover, won the only special prize that everyone dreamed of in the 6th “Entrepreneurship Star†contest of the school. funds.
That night, the team's five IT men and the only financial woman experienced the ecstasy after winning the prize, and they talked all night and thought about the future of entrepreneurship. The optimistic Peng Xiaoyu figured out how to help her husband Xie Haizhong to complete her entrepreneurial dream. Excited, she also recalled the bumpy entrepreneurial road they had walked together.
Peng Xiaoyu: In 2010, the conference also created a website and invested tens of thousands of yuan. At that time, it was a lot of numbers for us. The Ministry of Industry and Information Technology was registered. At that time, the development of the industry was not up, and it was not followed up.
It turned out that it was the first time the couple started their business. At that time, Xie Haizhong, who had been in the LED industry for several years, saw the future development of LED lights and decided to build a network platform for sales. At that time, the global financial tsunami just passed, the demand did not increase and the decline, many companies still need a lot of money to invest in the LED industry did not survive that winter, have closed down. The two people’s first trip to entrepreneurship is no longer the case.
In a few years, Peng Xiaoyu read the Ph.D., the couple had children, and the multiple changes in their lives made the business look fading away. Peng Pengxuan understands: Xie Haizhong, her lover, always burns her entrepreneurial dream.
Peng Xiaoyu: There is a thought in my heart that will always be there. It won't be re-emerged, it's always there, it's looking at opportunities. The LED market has begun to mature, the cost has come down, and the retail market is relatively easy to open. The trend of the trend is at this time!
With the last impulse, Xie Haizhong was particularly cautious in this venture. From national policy to industry adjustment, from development trend to frontier dynamics, with the sensitivity of many years of work, Xie Haizhong intuitively believes that 2014, which is regarded as the first year of LED lighting by the industry, will be a good time to start another business.
Xie Haizhong: Just in time for this year, LED began to introduce indoor lights. The state has introduced a policy to stop the sale of incandescent lamps of more than 60 watts from this year, which is also an opportunity.
The white light with high energy consumption and environmental protection will gradually withdraw from the historical stage. This shows that it has given up a huge market space, and the future lighting industry will be the world of LED. But does this mean that the entire LED market is a large blue ocean of entrepreneurship?
Nowadays, one of our lights can only sell for 20 or 30 yuan, while Philips' smart light sells for $199, which is about RMB 1240, which is equivalent to 60 times the price. What is even more worrying is that in the most mature LED technology in the Pearl River Delta region, there are 8,000 factories producing lamps without any difference and mutual imitation. When the entire lighting market has not yet embraced LED spring, a group of companies have fallen in this round of competition.
The cruelty of reality is emerging in products without higher technology content, and enterprises will face the choice of life and death.
Xie Haizhong: Technology risks, in fact, we now feel that the products launched are very advanced and very good, but there are always new products appearing, facing the renewal, we have to constantly update.
So, do Chinese people have the opportunity to be at the forefront of the smart lighting industry with the world's top companies? This time, Xie Haizhong's joint venture is a bold attempt. Regardless of the outcome, this venture will make a little-known Chinese small. The micro-enterprise stands on the same starting line as the international lighting giant Philips to meet the challenge!
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